Not Socks Again

Gifts with a Difference!

About us


Not Socks Again is a small but (we like to think!) perfectly formed gift shop based in the seaside town of Penarth, just a few miles outside of Cardiff in South Wales.

As our name might suggest, we like to help you find gifts that are a little bit different and we love sourcing quirky products that you hopefully haven't seen before! The name originally came from the idea of providing great gifts for men and we carry some really unusual and fun ideas for the guys in your life, as well as lovely gifts for women and children too.

One of the things that sets us apart from other gift shops is our create your own gift basket service. Choose one of our containers (a box, a mug, a tray, whatever you like!) and fill it with your favourite gifts and treats from our store, pick one of our beautiful ribbons and leave us to take care of the wrapping for you (for no extra cost). You'll leave with a completely bespoke gift that's just perfect for the recipient!

We also love working with local makers and stock a variety of gifts and cards that are made in the local area, as well as a wide range of Welsh language cards.

The Not Socks Again team consists of owner John and Manager Helen and not forgetting our mascot Gwyn the Penguin! You'll find us and our little shop at 1 Windsor Terrace in Penarth - we'd love it if you'd stop by to say hello!


Bespoke Service

We are pleased to offer a bespoke service, whether in terms of contents or wrapping, and to provide suggestions, or 'no obligation' estimates of costs, on request. We shall always be pleased to help by working to an agreed budget you are comfortable with. 

We will be happy to discuss placing a special item or items into one of our presentations if this would help to make a special occasion even more complete.



Commercial Service

We can provide gift presentation ideas and solutions for commercial operations and other institutions, and will of course be pleased to see how we might best incorporate your own branded or other items into our presentation packages. Please email for further information.
The Terms and Conditions which follow here (below) are intended for purchases made online through our website -

Terms & Conditions

We hope that you will find these terms and conditions easy to follow. Please do take time to read them through before you place your order, and, if you do have any queries arising from them, if you contact us before placing your order we'll do our very best to advise. 

These conditions apply to all transactions made online between Not Socks Again ('NSA') and any person, company or entity (“the Purchaser”) placing an order online with NSA for the provision and/or supply of any goods (“Goods”), other than those made through the NSA Bespoke Service.

We recommend that you retain a copy of these Terms and Conditions for your own reference. Different Terms and Conditions apply in the event of orders made for bespoke goods (please refer to separate document).

Gwyn, the NSA cheeky penguin mascot, was introduced to us by Sam - our friendly graphic designer, of the IAmSam creative studio in Cardiff - after he came ashore near Penarth Pier (Gwyn that, is, not Sam!). Luckily for us, Gwyn liked what he saw and has decided to stick around. In return for being our mascot we feed him lots of fish, and let him have his own blog. He is very much part of the Not Socks Again Team!

Watch out for some special news around January 20th each year which, as we are sure you know already, is International Penguin Awareness Day.
— The Not Socks Again Team